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Onam at CSS

November, 2017


The Consolidated Shipping Services Group held an annual Pookalam (in Malayalam language, ‘Poo’ stands for ‘flower’ and ‘Kalam’ stands for ‘artwork’) Competition honoring the Keralite Onam Harvest Festival – throughout all its offices – for the coveted Mahabali Crystal Award on the 10th of September, 2017.
On the competition’s fifth anniversary, the CSS Head Office in Dubai won the award, followed by CSLC1 and CSS Logistics holding second and third runner-up positions, respectively. Each office engaged their best creative teams for this traditional celebration, where the front entrance has circular motifs of flower bed (Onapookalam) arrangements.
This year’s rules stated that designs had to incorporate the number ‘5’ for the fifth anniversary, as well as each team submitting their photographs for assessment by anonymous guest judges. Congratulations to all our participating teams!

Significance of Pookalam
The floral rangoli, or the ‘Pookalam’, is an integral part of Onam celebrations. According to legend, King Mahabali who once ruled the region visits during these ten days of the Onam festival. These beautiful motifs made at the entrance of Malayalee houses give his soul joy, ensuring happiness and prosperity forever. It is also said that the ten rings or the steps of the Pookalam represent the ten deities of the Hindu pantheon.

How is Pookalam made?
Nowadays, various flowers are used to get the desired design and pattern. Commonly used flowers are Thumba, Thulasi, Kadali, Mukkutti, Chethi, Shankupushpam, Manthaaram, Jemanthi and Chembarathi.
Pookalam forms a vital part in the welcoming celebration of King Mahabali whose soul visits the state in the ten days during Onam. Designs made at the entrance set the essence of the festival thus ensuring long-term prosperity and happiness.
Onappookkalam symbolizes unity in diversity. The use of many different flower petals to make a pookalam is symbolic in the coming together of hearts in society. Flowers of various fragrance, color and quality gather in one pookalam, banishing all discrimination, and expressing gratitude and devotion to the Lord.

About the Consolidated Shipping Services Group
Consolidated Shipping Services Group is one of the fastest growing NVOCC in the region. The CSS Group today is one of the leading integrated freight forwarding solutions provider with close to 25 years of experience. The company – through its corporate diversity and willingness to keep learning and relearning – has earned its collective experience within the industry. With a team consisting of over 750 experienced and dedicated professionals across 20 offices, CSS is able to meet a client’s freight forwarding requirements – be it by sea, land or air.
The CSS Group adapts itself to the latest trends in the industry, offering efficient and feasible solutions to its clients’ and associates. For more information, visit www.cssgroupsite.com

November, 2016

Mahabali Crystal Award

Onam pookkalam competition at css offices


The enthusiastic team at the CSS Logistics, won this year’s Mahabali Crystal Award for the best Pookkalam (Kerala Traditional Flower Carpet) created in connection with the Onam celebrations. While CSS Head office team won the Second runner up award, the first runner up went to CSS Kingston Logistics, Sharjah.


Every year, in connection with Onam celebrations, at CSS Group, a competition is being held amongst all offices for bagging the best creator of Pookkalam on the main day of Onam, ie; Thiruvonam. Each office engages their best creative team to create amazingly beautiful designs only with flower. The photographs later on will be scrutinised by judging panel who will eventually declare the winners of the first three positions.

Snap shots from the competition arena are shown here.



Quote from the Judges.

“The biggest factor of this competition was the pookalam design, all the offices were very good but the extra points go to CSS Logistics for their creative work.”



Quote from the Judges.

“Very close to first place! But lost few points on the Pookalam design even though CSS Kingston overall ambience was the best.”



Quote from the Judges.

“CSS Head Office Pookalam design far outnumbered the rest with the colour coordination and their design.”


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