At the end of last year it was with great pride that DP World received the country’s highest business accolade, the prestigious Mohammed Bin Rashid Al Maktoum Business Award for Most Outstanding Performance for 2013.
The award was presented by His Highness Sheikh Maktoum bin Mohammed Bin Rashid Al Maktoum, Deputy Ruler of Dubai, to His Excellency Sultan Ahmed Bin Sulayem, Chairman, DP World.
The UAE has succeeded in becoming a role model of excellence for the world. Clear policies of innovation in all fields have strengthened the UAE’s position as a role model and leader. Based on this the Mohammed Bin Rashid Al Maktoum Business Awards were devised to provide additional support to the private sector and to stimulate outstanding performance across the UAE. The path to economic growth and prosperity requires creativity, innovation and excellence across all sectors.
The Award not only recognises organisations with exceptional performance strategies but also aims to increase the understanding and implementation of business excellence.
DP World has always been guided and inspired by the vision of His Highness; therefore the award serves as a reminder that we are headed in the right direction as a company and as a contributor to the economic development of the region. DP World’s Vision, Mission and Values played a key role in winning the award, which have been created in line with strategic vision for Dubai and the UAE.
Sustainable value through global growth, service and excellence
A global approach to a local business environment where excellence, innovation and profitability drive our core business philosophy of exceptional customer service
- Commitment to our people and our customers
- Profitable global growth
- Responsible corporate and personal behavior
- Excellence and innovation
Our Mission of a global approach to a local business environment where excellence, innovation and profitability drive our core business philosophy of exceptional customer service correlates directly with the framework of MRMBA. For this reason, the award carries an extra significance as it is a reflection of our core Vision, Mission and Values.
One of the primary reasons to apply for the award was to measure ourselves against peers in the region. Part of this is to ascertain how we are progressing as a company and in what areas we can improve, to better serve our customers. Participation in MRMBA allows us to evaluate aspects and functions of our business, which in turn continues to foster new innovations and better ways of serving our customers.
For us, innovation and implementation of new technology is important in the way we serve our customers and offer efficiencies that allow us to be port of choice for the region. Innovations can only come to fruition through collaboration with all our stakeholders at various levels. Recently we have made DP World services accessible on Dubai Trade’s mobile website in order to better increase efficiencies for our customers. The mobile friendly website will allow customers to have access to DP World UAE Region services round the clock at their convenience. It is challenges faced by our stakeholders that breed new innovations and in turn help DP World offer new ways of doing business.
DP World, since its inception has embarked on a journey to innovate and offer services that are in the best interest of the customers and are anchored by Dubai’s true place as a trading hub. Winning the award in 2013 is a great achievement for everyone associated at DP World, but it’s just part of a continuous process in increasing excellence, innovation and profitability that drive our core business philosophy of exceptional customer service. This award inspires us to aim for even higher standards of service thereby keeping us at the forefront of progress.
DP World UAE Region